Jan

28

Self and Search

Filed Under Blogging, Search Marketing | 2 Comments

A few years ago someone who I respect very much suggested that only the egotistical would consider putting yet another page online about something that someone had already done well. I argued that there is a lot of room in the world for more of anything good. Otherwise, the last gothic romance would [...]

Dec

22

Bullet Point Challenge

Filed Under Blogging, Search Marketing | Leave a Comment

Today I’d like to propose a little game of pin the bullet point on the blog.
Each of the lines at left below appeared in one of the lists that are so popular this time of year. Some are from full blown articles with much substance for thought and inspiration. Others are less serious.
If [...]

Dec

12

SEO by TLC

Filed Under Blogging, Search Marketing | Leave a Comment

Real content posted regularly on a blog can get good exposure through feed readers, because in a feed reader the most recent posts move right to the head of the class. Are you a new site that bites badly at the heels of search result 101? That doesn’t matter to RSS readers like [...]